Healthcare marketing, done in-house

Turn Local Searches Into Booked Patients

We build the SEO, Google and Meta ads, and conversion-ready websites that bring urgent care and primary care clinics a steady flow of new patients, and we track every call and booking so you know your cost per patient.

Trusted by clinics nationwide
Transparent pricing from $995/mo

$5.87
avg. cost per patient call

100+ clinics trust PCMP to grow patient volume

Search, Ads, WebsitesOne Patient System

Getting found is only half the work. We tie search visibility, paid ads, your website, and call tracking together, so the patients you reach actually book, and you can see exactly what each one costs.

Straight From the Clinic Owners

23/daypatients by month 3

Dr. M. Alvarez
Owner, FirstLine Urgent Care

They actually answer the phone and explain the numbers. Our cost per patient dropped under $6.

MR
Maria R.
Operator, Meridian Urgent Care

Our Google profile finally outranks the big chains nearby. The calls followed.

JS
James S.
Owner, Summit Urgent Care

One team for SEO, ads, and the website. No more chasing three vendors who blame each other.

PT
Priya T.
Practice manager, Oak Street Family

The 90-day plan gave us real targets at 30, 60, and 90 days to measure us against.

DK
David K.
Founder, RapidCare

Built Around How Patients Pick a Clinic

Four moments decide which clinic a patient picks, and the number behind each.

93%of urgent care visits start with an online search

Win the search, win the visit

Patients don't ask friends anymore — they Google. If your clinic isn't in the top 3 results when they search "urgent care near me," you don't exist to them.

77%of patients read reviews before choosing a clinic

Your reputation decides before you do

Most patients have already made up their mind before they call. A strong, managed review presence turns browsers into booked patients.

3 minaverage time from search to picking a clinic

The window is short. Be ready.

Patients in pain aren't comparison shopping for long. Your listing, website, and ads need to work together in the same moment — not in silos.

$5.87average tracked cost per patient call across our clinics

Know exactly what a patient costs you

Most clinics spend on marketing and guess at results. We tie every call back to a source — so you optimize for real patient volume, not vanity metrics.

Solutions

Three Engines, Built to Work Together

Each one drives patients on its own. Run them as a system and they compound, the foundation behind every clinic we grow.

SEO

Own local and map-pack search for the high-intent terms patients actually use.

  • Local & map-pack rankings
  • Google Business Profile
  • AI / answer-engine ready
Explore SEO

Digital Advertising

Google & Meta campaigns that capture demand now and build it for later.

  • High-intent Google Ads
  • Meta awareness & retargeting
  • Conversion-tracked landing pages
Explore Advertising

Website Design

Fast, mobile-first sites built to convert visitors into booked patients.

  • Conversion-first structure
  • SEO foundation baked in
  • Built to scale to new locations
Explore Web Design
Our Framework

90-Day Plan with Real Targets

Whether you're opening a new clinic or rescuing a stalled one, we work in 30-day phases with clear patient-per-day targets at each checkpoint.

Days 1–20 · Foundation

Get found before you open

  • Google Business Profile & website built
  • Google Ads structured and ready
  • Local SEO + HIPAA tracking in place

Goal: launch-ready from day one

Days 21–60 · Launch

Build local momentum

  • Opening-week ad campaigns live
  • Branded social & local messaging
  • Performance tracking & reporting

Goal: 10–18 patients/day

Days 61–90 · Momentum

Sustain and scale

  • Remarketing & SEO expansion
  • Reputation management support
  • Optimization on real patient data

Goal: 25 patients/day by Day 90

Client Wins

Real Clinics, Measurable Patient Growth

FirstLine Urgent CareUrgent Care · Launch
23/daypatients by month 3
$5.87cost per call

A startup launch with website, SEO, ads, and tracking built before opening day, ranked Top 2 for "urgent care near me".

Read Case Study
Aspen Medical CenterUrgent Care · Rescue
+42%patient volume
+40%organic traffic

A shift from offline to focused digital lifted call volume 29% and rebuilt organic visibility from search.

Read Case Study
St. Petersburg PediatricsPediatrics
Top 3local rankings
Steadynew-patient flow

Local SEO and reputation work made a pediatric practice the default choice for families in its area.

Read Case Study
A clinician talking with a patient
Free Clinic Audit

See Where Your Patients Are Leaking, Before You Spend a Dollar More

We'll review your ads, Google Business Profile, website, and tracking, then show you exactly where patient volume is being lost and what to fix first.

Schedule a Call + Free Audit

Good Questions, Straight Answers

Still deciding? Book a call and we'll answer yours directly.

Schedule a Call
How is healthcare marketing different from regular marketing?
Patients search with urgency and local intent, and trust signals like reviews carry more weight. We build around how people actually choose a clinic, and we keep tracking HIPAA-compliant.
How quickly will we see results?
Paid ads can generate visibility within days of launch. SEO compounds over several months. We set clear 30/60/90-day targets so you always know what to expect.
What does it cost?
Pricing is public and starts at $995/month. You pay Google directly for ad spend, we never mark it up. We'll recommend a budget based on your market during the audit.
Do you work with multi-location groups?
Yes. We run a centralized strategy with localized execution per site, plus network-level and location-level reporting so you can compare cost per patient across markets.
Is everything done in-house?
Every piece, SEO, ads, content, and web, is handled by our in-house team in Birmingham, Alabama. No outsourcing, no disconnected vendors.